My street wear label is going to be targeted at ages 18 to 35, it can be worn for formal occasions, office wear and stylish day wear.
The clothes are going to be a mix of vintage pieces and fabrics made into modern day styles, there will also be new designs made out of expensive silks, satin, wool, beads, laces, sequins. Patterns and prints also a play big part.
The main focus of the fashion in Velvet Vixen is going to be the fabrics, they are unique and colourful.
The shop will be located in a up market, busy area on a corner block so it has plenty of window display. The interior will be a old world / vintage theme, with huge chandeliers and fluffy rugs. The walls will be covered in wallpaper that is either black patterns or neutral colours.
The clothing racks will be hanging from the ceiling and the change rooms will be in the back corners with strings of pearl beads hanging as the curtains. I would like to have the change rooms as a large circle free standing in the middle with 4 change rooms and double sided mirrors as the dividers, but I think it would made the shop look a bit full. There will be a big old antique lounge to rest on as well. The accessories will be shoes, jewellery and scarfs which will be displayed in an old dressing table. I would also like to have lingerie
Some names that I am considering are:
Velvet Vixen, Missy Button, Madame V, Velvet Vamps, , Lola & Moxie V & V, Isadora spangle, Madame,